Privacy Policy

1. What Information We Collect

Parent Shine collects information to provide, improve, and personalize your experience. We collect:

• Account Information: Email address, name, and authentication credentials (via Supabase)
• Quiz & Profile Data: Your child's age, developmental stage, parenting challenges, and preferences
• Usage Data: Pages visited, features used, time spent, and interaction patterns (via Google AdSense analytics)
• Device Information: Browser type, operating system, IP address, and device identifiers
• Communication Data: Email addresses when you contact us or subscribe to updates
• AI Processing Data: Parenting questions and context shared with our AI copilot (OpenAI) for personalized guidance

2. How We Use Your Information

We use your information for:

• Service Delivery: Authenticating your account, storing your profile, and delivering personalized parenting guidance
• AI-Powered Features: Processing your questions through OpenAI to provide tailored parenting advice
• Analytics & Improvement: Understanding how you use Parent Shine to improve features and user experience
• Communication: Sending transactional emails (quiz results, account updates) via Resend
• Advertising: Displaying relevant ads through Google AdSense (if you consent)
• Legal Compliance: Fulfilling legal obligations and protecting against fraud

3. Cookies and Tracking

We use cookies and similar tracking technologies to enhance your experience. Cookies are small files stored on your device that help us remember your preferences and understand how you use our site.

Cookie Categories:

• Necessary: Authentication, security, and core functionality
• Analytics: Usage tracking and performance monitoring
• Marketing: Personalized advertising and retargeting
• Preferences: Remembering your settings and language

For a complete list of cookies we use, visit our Cookie Policy.

4. Do Not Sell My Personal Information

For California Residents (CCPA): Under the California Consumer Privacy Act, you have the right to know whether we sell or share your personal information and to opt-out of such sales or sharing.

Our Commitment: Parent Shine does not sell your personal information to third parties for their direct marketing purposes. We do not share your data with advertisers for targeted advertising without your explicit consent.

If you wish to exercise your rights under the CCPA or have questions about our data practices, please contact us at Support@thrivehive365.com.

5. Your Rights

GDPR Rights (EU Residents):

• Right to access your personal data
• Right to rectify inaccurate data
• Right to erasure ("right to be forgotten")
• Right to restrict processing
• Right to data portability
• Right to object to processing
• Right to withdraw consent at any time

CCPA Rights (California Residents):

• Right to know what personal information is collected
• Right to know whether personal information is sold or disclosed
• Right to delete personal information collected
• Right to opt-out of the sale or sharing of personal information
• Right to non-discrimination for exercising your rights

To exercise any of these rights, contact us at Support@thrivehive365.com.

6. Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes outlined in this policy.

• Account Data: Retained while your account is active and for 30 days after deletion
• Quiz & Profile Data: Retained to personalize your experience; deleted upon account deletion
• Analytics Data: Retained for up to 2 years
• Consent Records: Stored locally in your browser (localStorage) as `toddle_1777242668693_consent_v1` and retained until you clear your browser data

7. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us: